If you regularly collect form submissions in WordPress, then exporting that data manually can quickly become a chore. Whether you’re tracking leads, orders, or feedback, downloading all those entries one by one takes time, and it’s easy to miss something important. Unfortunately, WordPress doesn’t offer… Read More »
A slow or complicated checkout process can quietly hurt your WooCommerce store’s sales. I’ve seen it happen many times: a customer adds something to their cart, gets all the way to checkout… and then leaves without buying anything. This is because even small delays or… Read More »
For many small business owners, translating a website feels like a luxury they simply can’t afford. I know that feeling all too well. Here at WPBeginner, we’ve translated our site into multiple languages, including Spanish, Portuguese, and Japanese. And in the early days, we learned… Read More »
When I first tried to accept payments on my WordPress website, the process was frustrating. Hours of setup, confusing settings, and test transactions that failed more often than they succeeded. I quickly realized that choosing the wrong payment solution could mean the difference between a… Read More »
‘Your domain name is about to expire!’ is a pretty scary email that thousands of business owners receive every day. The thing is that many of these urgent messages are actually scams. I’ve helped countless website owners avoid these traps over the years. The issue… Read More »
When I first started building WordPress websites, tracking visitor data just meant installing Google Analytics and calling it a day. But times have changed. With new privacy regulations, using cookies to collect personal information without user consent can lead to legal headaches and lost visitors.… Read More »
Ever tried visiting a website only to find its domain name has expired? I see this happen way too often, especially with small business owners who manage multiple domains. Domain expiration dates are one of the things that people often forget to check until it’s… Read More »
When I first started working on my WordPress websites, I was mostly guessing what visitors wanted. It wasn’t until I started using heatmaps that I truly understood how people interacted with my site — where they clicked, how far they scrolled, and what actually caught… Read More »
When I launched my first online store years ago, I wanted to scale my business without spending more on marketing. That’s when I discovered affiliate marketing – it was like leading a team of salespeople promoting my products without any upfront costs. But finding the… Read More »
Last year, I saw someone miss out on their dream domain name because they didn’t know about domain backordering. They’d been waiting months for this domain to expire, but someone else swooped in and grabbed it the moment it became available. Over the years, I’ve… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.