Remember when changing background colors in WordPress meant messing with code and hoping you didn’t break anything? We sure do. We’ve watched WordPress evolve from those early days to the current block editor system we have now. While the block editor has made customization much… Read More »
By default, most WordPress themes have a generic disclaimer in the footer, but this can make your site look unprofessional. It also leaves less space for your own links, copyright notices, and other content. Whether you are looking to declutter your footer or add your… Read More »
Looking to create a custom homepage that truly showcases your WordPress site? First impressions matter, and at WPBeginner, we’ve helped countless users create eye-catching homepages that engage visitors. The default WordPress homepage (while functional) often isn’t the most inviting way to welcome your audience. You… Read More »
When we design WordPress websites, one of the most overlooked yet crucial elements is the 404 error page. Many site owners don’t realize that a well-crafted 404 page can be a powerful tool for user retention and engagement. In our experience, a default 404 page… Read More »
The sidebar is a widget-ready area in your WordPress theme where you can show information that isn’t part of the main page content. However, sidebars can be distracting and take up valuable space. At WPBeginner, we’ve helped thousands of users with designing their WordPress sites.… Read More »
At WPBeginner, we have helped countless readers customize their WordPress sites to improve the user experience, boost branding, and drive conversions. And we have seen that when done right, a one-of-a-kind navigation menu can help increase engagement and keep people on your site longer. The… Read More »
A custom page lets you use a different layout from the rest of your website. Many WordPress sites use custom page layouts for their sales pages, landing pages, webinar pages, and more. Over the years, we’ve created lots of custom pages on WPBeginner for different… Read More »
Adding a slide panel menu to your WordPress site can improve navigation, especially on mobile devices. This feature provides a smooth, beautiful animation when users tap the menu icon. A mobile-friendly menu makes it easier for visitors to explore your website on their phones or… Read More »
Having a strong social media presence is more important than ever. The challenge is, that every social media platform has different requirements for cover photos, profile images, and article covers. This can be overwhelming! We have set up social media profiles for all our websites,… Read More »
One of the first things we noticed when we started working with WordPress was the familiar footer message in the admin area: “Thank you for creating with WordPress.” While it’s a nice message, we quickly realized that for professional sites and client projects, this generic… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.